How To Sell Online Courses From Your Own Website
This post explores the hidden costs and risks of using centralized course platforms, and talks about how to avoid the pitfalls of these platforms while still getting the benefits.
![](https://standifordcont.wpengine.com/wp-content/uploads/2024/06/DALL·E-2024-06-25-21.56.25-An-abstract-image-illustrating-the-contrast-between-centralized-course-platforms-and-independent-websites.-Use-abstract-shapes-and-colors-to-represent.webp)
This post explores the hidden costs and risks of using centralized course platforms, and talks about how to avoid the pitfalls of these platforms while still getting the benefits.
Rob Cairns talks to Alex Standiford about his new affiliate marketing product Siren. Show Highlights: Show Notes Hey everybody, Rob Cairns here and in today’s podcast, I’m going to sit down with Alex Staniford and we’re going to talk about his new product, siren. How are you today, Alex? Hey rob. I’m. Doing really good.… Continue reading SDM Podcast – All About Siren With Alex Standiford
Wow. GiveWP's affiliate game is on point. Their page is built, and managed better than affiliate programs that are literally SELLING affiliate programs.
Kudos!
I sat in with Matt Medeiros’ WP Minute+ Podcast, where we talked about Siren, and how you can use it to create an affiliate program for more-complex, and expensive service-based companies.
One of the most exciting things about Siren's multi-program approach is that you can create a program that focuses on generating leads, and then another program that focuses on converting those leads. This splits the responsibility, and makes it possible to run an affiliate program for higher-dollar sales items that, prior to this, were difficult to do well with a single affiliate program.
I didn't come up with Siren overnight. It represents years of experience, both as a developer and a user of Affiliate programs.
Siren allows you to create more than one reward program on your site. This creates unique opportunities for your affiliates to work together. This post explores some ways different programs can combine together so that everyone wins.
Chris Badgett invited me on the Lifter LMS podcast to talk a little about how Siren is changing how WordPress sites can look at not only affiliate programs, but partnerships in-general.
I think it sucks that affiliate programs almost always only pay out a commission to the last person who referred that person. I think this is a limitation of most modern affiliate management plugins, and it stifles any collaborative opportunities between your affiliates.
What if you could share the engagement among everyone who ever referred that person? What if you could pay the person who referred the individual the most? How about this, what if you could pay someone based on the percentage of times they referred that person?
Affiliate programs as you know them today are so limiting. Siren's gonna fix that.
I made some progress on the Siren's Add Program screen recently. This is one of the key differentiators of Siren - of course you can do affiliate programs, but it's just one of many types of programs that you can create. Programs are tracked based on any number of different events, and the way they're paid out can be based on different incentive structures. You can have as many programs as you need.
This also highlights a key touchpoint with integrations like LifterLMS! 🧜♀️🚀